The recent integration between Bandsintown and YouTube marks a new breakthrough in how fans discover concerts. Thanks to this alliance, events published on Tickeri can appear directly within YouTube videos and Shorts, right when fans are watching videos of their favorite artist.
This integration aims to turn millions of YouTube users into concert attendees, offering unprecedented visibility for artists, festivals, venues, and promoters at the exact moment when fan attention is active. For organizers working with Tickeri, the benefit is direct and automatic: their events gain additional exposure in one of the world's largest digital ecosystems, increasing opportunities for discovery and ticket sales.
Why does this integration benefit events on Tickeri?
Tickeri has long maintained a strategic alliance with Bandsintown, allowing events published on our platform to be part of its discovery ecosystem. The new integration with YouTube translates directly into greater visibility for concerts listed on Tickeri. Most importantly, this improvement is achieved without requiring additional actions or changes in the organizers' workflow. Simply by publishing an event on Tickeri, it automatically gains a presence at key points where fans search for and discover new music and concerts.
If events do not appear automatically on your artist's videos, it is likely they do not have their Bandsintown account linked. You can follow the simple steps to link it one time only here.
Where do fans see your events on YouTube?
Concerts can appear organically in strategic spaces such as:
Concerts Tab: On the artist’s official channel.
Watch Feed: Directly below the videos.
YouTube Shorts: In the fastest-growing vertical feed.
YouTube sends local "push" notifications to subscribers. This means the fan receives a notice directly on their phone when you announce a show in their city, eliminating the need for them to search for the information.
How does the integration work?
The process is simple and automatic:
Publishing: You publish the event on Tickeri as usual.
Synchronization: Our integration with Bandsintown detects the dates automatically.
Visualization: The concerts start appearing on YouTube with direct links to purchase tickets.
Pro-Tip: By informing your artists that their tickets will appear on their own YouTube channel, you demonstrate that you are providing them with elite-level tour support.
Why is this so powerful?
This integration reduces the distance between discovery and purchase:
The fan listens to the artist → sees the concert in their city → clicks → buys their ticket.
Everything happens within a natural flow of content consumption. For organizers, this translates into more organic exposure, greater reach, and more sales opportunities without additional costs or operational effort.
The true value of publishing on Tickeri
Publishing your events on Tickeri goes beyond selling tickets: it automatically positions them on major platforms like Spotify, Songkick, Bandsintown, and YouTube, connecting them with fans who already consume the artist's music and are ready to attend a live show. In an environment where attention is everything, being present at the right time and in the right place makes the difference.